About six weeks ago I was talking to this really smart guy from some top-notch university about all things media, religion and culture, and thought I was doing well impressing him with my research and the reasons I want to do it. He then asked me, “So, what’s your conceptual framework?”

Because I’m that good at impressing people and talking from the hip, I faked a surprised look and called out “Look over there!”, pointing over his shoulder. As he turned I hid behind the nearest bush, panting away to myself in shock and fear. God, I’m good.

So, anyway, I’ve been asking myself, “Wtf is a conceptual framework?!” After about four books expounding great new steps in researching religion online, scratching my head and playing Internet Checkers, I think I kinda know wtf it is, and what mine might be. Well, at least the beginnings of it. Could be the start of one of the chapters, I don’t know. Hopefully my supervisor will help out.

But for now it’s here for all of you, to help, like you’ve nothing better to do.

I think if I were reading this I’d probably say to me, “Hey Paul, you’ve made some clever inferences here but clearly you need to some more reading. By the way, have I told you before how cool and funny you are? Here, have fifty bucks.”